The much anticipated moment has finally arrived. Months of isolation and working from home have ended, and you’ve been given the green light to return...Continue Reading: Open for Business: Tips to Reopening Your Office
Regardless of everything that is out of your control, one thing remains 100% yours: Perspective. As we navigate the new normal, we must remember we are in control of our own perspective--only we can change that. It’s ours to own...Continue Reading: Opportunity During Crisis: How Perspective Is a Game Changer
Tik Tok can help you grow your reach and increase your revenue. Check out some of these organizations, businesses and brands who are killin’ it on Tik Tok, and leveraging the app to grow their audience and clientele...Continue Reading: Why Every Business Needs Tik Tok
Books are mentally stimulating and just like any other muscle in our bodies, the brain requires exercise to keep it strong and healthy. At MC2, we’re cognitive of this and have instilled reading into our team’s monthly routine.Continue Reading: What’s on the MC2 bookshelf?
Instagram has quickly become one of the strongest social media platforms for businesses, publicists and the general public. New features, algorithms and capabilities are updated on an ongoing basis and this year has been no different. There have recently been…Continue Reading: Latest Instagram Updates (why you should pay attention)
In this digital age, there are countless new terms and strategies that come with internet marketing. You may have heard the terms “SEO” and “PPC” but do you know what they mean? Equally as important, do you know how they can…Continue Reading: How to Optimize a Website And Grow Your Business
Every generation is drawn to different marketing techniques. Many businesses are specifically fascinated by what makes millennials click that Confirm Purchase button, since they were the first generation to grow up in an age where the internet became a way…Continue Reading: How To Advertise To A Millennial
In the last five years, the relationship between SEO (search engine optimization) and social media has certainly shifted. With a new influx of influencers, backlinking and profile ranking, there are more opportunities than ever for social media to impact how…Continue Reading: 5 Ways Social Media Benefits Your Businesses SEO
Some people create a physical dream board with articles, products and concepts tacked on for future reference. Others have an ongoing brainstorm session happening inside their head, with no references or opportunities to act on their ideas. But 250 million…Continue Reading: That’s Pinteresting!
Everyone experiences fear and anxiety about certain aspects of life; taking risks, new experiences, learning and implementing a skill, presenting a sale, having difficult conversations and communication within business. These fears and anxieties can hinder our goals, objectives, and communication.Continue Reading: Feel the Fear and Do It Anyway
It’s National Pizza Day, you had an idea for a post, ran out of time, and now it’s too late. Your business has a special promotion today, you meant to post it on Facebook in the morning, but you didn’t get to…Continue Reading: 7 Benefits of Content Scheduling
Humans are extremely visual creatures. We have 5 senses at our disposal to experience the world around us, yet we use our sight to perceive up to 80% of our impressions. Because of this, color plays a huge role in…Continue Reading: The Psychology of Color in Branding & Marketing
Did you know there are countries where people have smartphones but no running water? It has become pretty clear that we are a society driven by digital technology. With knowledge like that, companies today need to have a firm grasp…Continue Reading: 6 Ways Digital Marketing Has Changed the Business World
Sitemaps have been a fundamental part of search engine optimization since the mid-2000’s. They are used to communicate to web crawlers what pages should be indexed (appear in search results), how often they should be crawled, and how important the information is…Continue Reading: Using sitemap.xml to Your Advantage
There are several notable differences between the Google Search Network and Google Display Network, and these differences are extremely important to understand when it comes to Google’s pay-per-click marketing. If you’re part of an in-house marketing team, or work for a…Continue Reading: Display Network & Search Network - It’s All The Same, Right?