Insights

Marketing: Do It Yourself Or Hire It Out?

Every enterprise or organization has marketing needs. Whether it is an established business, start-up or non-profit, there can be a significant amount of marketing needs and expertise required to grow or even maintain the business regardless of the businesses life…

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Seven Deadly PPC Sins

We’d all like to think our pay-per-click (PPC) accounts are perfect and we have all the right answers, but chances are there are likely mistakes being made that you might not even realize. Below we’ll go over the top 7 PPC…

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So your business just launched a new website. Like most companies you probably spent a significant amount of time getting the design, content and functionality just right. I have just 2 questions for you: How will you track whether or not your…

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Single Page Websites: Advantages & Disadvantages

With more digital experiences than ever fighting for the user’s attention (I know you’re peeking at that notification in the other tab), a concise, focused single-page website can set you apart from the crowd and boost conversions. In the era of…

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Copywriting: A Graphic Designer’s Paradox

As a designer, creating captivating copy is not my strong suit. I am much more comfortable dealing with color, photography, typography and form. As far as creating actual copy for an ad or article, well that strikes a bit of…

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10 Tips To Get Your Email Opened

Of the 50% who stayed, viewers on average will spend 11.1 seconds skimming your email. Obviously time is not on your side. You need to entice your audience in under 8 seconds before they decide to stay or leave. Here…

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Open Source vs Closed Source Websites

Both open source and closed source each come with their own advantages and disadvantages, much like owning a home or renting. Here are the pros and cons of each.

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Social Media - Why Does it Matter?

Social Media is a major part of inbound marketing. Inbound marketing includes social media, SEO, blogging, and more. Each of these pieces work together to spread the word about your business, allow your business to be found online, and build up your client…

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Every designer has been there at some point. Some days being creative can feel impossible, no matter how many cups of coffee you’ve had. Whether you’ve hit a roadblock halfway through your design or you’re struggling to even get started, here are…

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Social Proof : What Is It and Why Is It Important?

Picture this scenario: you are traveling to a new town and you want to experience the best pizza in that area. What do you do? The majority of consumers will start by searching the web from their smartphone for the…

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How We Built A New Website for 17:6 Network

What happens when a network of churches and like minded leaders have a mission to equip and resource leaders to develop and multiply life changing churches throughout the world and need a website to accomplish that mission? Simple, they come…

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You’ve been in business a while now. You’ve got your industry on lock down. Now you are in growth mode. You’re growing exponentially and there’s just not enough time in the day to get done what you need to get done. You’ve…

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Website Redesign for T-Bar

MC2 was awarded the creative task of giving the T-Bar website a facelift and giving it the functionality of being a responsive site.

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That Nasty thing Called Procrastination

Man, do I love to procrastinate! I think I subconsciously do it on purpose. I thrive under pressure; always have, in a sick way I like to have the looming pressure of deadlines. That pressure puts me in the zone,…

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